Ideasonideas

And while I'm still here, here's an interesting blog that invites dialogue on issues relevant
to communication designers and brand strategists!

Clients love to hear that something isn’t a problem. Just starting with a “yes” opens things up. This is helpful should you find that their approach doesn’t accomplish what they had hoped, and you need to sell them on another possibility. A mistimed “no”, on the other hand, can sometimes result in a tug of war.

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